
Brighton SEO
SEO and SEM Reporting Using AI

CEO, Fractional CMO & Lead Search and Digital Strategist, Clarity Digital Agency
Al Sefati is a search and digital marketing veteran with over 25 years of experience across technology, SEO, AEO, GEO, paid media, and analytics. He holds an undergraduate degree in Computer Science from California State University, Bakersfield and a masters from Pepperdine University, complemented by numerous marketing, data, and AI courses and certifications from institutions including Coursera, MIT Professional Education, Google, and more. As CEO of Clarity Digital Agency, Al also serves as Fractional CMO for select brands, helping enterprise marketing teams navigate the rapidly evolving Post-AI search landscape. He is a frequent industry speaker, sharing the stage at Brighton SEO, DigiMarCon, HeroConf, Retail Summit, Camp MIVA, and the Advanced Search Summit on topics ranging from integrating SEO and SEM to AI-driven reporting and generative engine optimization.
8+ conference sessions in 2025–2026
25+ years in search & digital strategy
Speaks on SEO, AEO, GEO, SEM & AI
A selection of upcoming, recent, and notable conference appearances. Photos from each event are added as they become available.

SEO and SEM Reporting Using AI

AEO and SEM Reporting Using AI

AEO & SEO in a Post-AI World

Two sessions: eCommerce SEO and AEO/GEO

Integrating SEO and SEM

Roundtable workshop: AI Transformation of SEO

Workshop: AI Transformation of Search Engines

Search Strategy for eCommerce

Integrating SEO and SEM
Watch some of Al's appearances speaking at events and on podcasts.
Al Sefati contributes content to the following online publications.
Available for keynotes, workshops, and panels on SEO, AEO, GEO, paid media, and AI-driven marketing reporting.
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